Tangier, the White City

Tangier, known as the white city, is strategically located on the Strait of Gibraltar, which is why it has always been the subject of international disputes for its control. It is also Morocco’s biggest harbour. Tangier has a very ancient history, and has experienced various dominations: Phoenician, Carthaginian, Roman, Byzantine, Arab, and Spanish. It has […]

Natural Skincare

Natural skincare has been the secret of Moroccan beauty for years. Discover how to improve your skincare with natural ingredients. RHASSOUL: Masks and Shampooo to Introduce in your Natural Skincare  Rhassoul is a yellow-coloured saponiferous mineral clay of volcanic origin, extracted from the Atlas Mountains in North Africa, specifically Morocco. Rhassoul clay contains silicon, iron, […]


Who was Yves Saint Laurent? During your trip to the imperial city of Morocco, a visit to the prestigious Musèe Yves Saint Laurent, located in Marrakech, is a must. Yves Saint Laurent was born on 1 August 1936 in Oran, Algeria. After finishing his studies at the Chambre Syndicale de la Haute, Couture in Paris, […]

Argan oil: Moroccan beauty serum

What is Argan oil? Surely you have already heard about Argan oil, a plant oil extracted by Argan tree seeds. Generally, this tree grows in the South-West of Morocco. Locals gave it the name of “Tree of life”, a name that points out the several properties of this serum. Argan tree was listed in the […]

Chebakia, the Moroccan biscuits

What are Chebakia, the Moroccan biscuits? Chabakia is a traditional Moroccan dessert that is usually eaten during Ramadan and other special occasions, a symbol of generosity and friendship, it is an appreciated gift to give during the feast days. It is a crunchy sweet biscuit that is moulded into the shape of a flower and […]

5 things to know before leaving for Morocco

Morocco is a very popular tourist destination, an incredible country that entices great number of tourists. The country offers a unique combination of cultures, architectures, food, landscapes and histories to discover. However, travellers should know several things before diving in this world. Here is the list: The weather Morocco has a varied weather according to […]

Ramadan: the holiest month of the Islamic culture

Ramadan is the nineth month of muslim calendar, dedicated to fasting, praying, meditation and self-discipline. It is a period of time that lasts about 1 month, the holiest month of the Islamic culture. Every year the beginning of Ramadan coincides with a different day, because Islamic calendar follows the phases of the moon. A Saudi […]

What to visit in Morocco: the most beautiful cities

What to visit in Morocco? What are the most exciting cities to see? From culture to tradition, passing through typical dishes and festivals, Morocco has suitable cities for everyone. Every city offers a different but unique experience full of motions, adventures and leisure. Let’s see together the most beautiful cities for your next holiday. What […]

Almond Blossoom Festival in Tafraoute: a unique experience

Have you ever heard about the Almond Blossoom Festival in Tafraoute?  Every year between Jenuary and February, the Almond Blossoom Festival takes place in Tafraoute. The town’s 4000 inhabitants open their doors to visitors ready to be enchanted by the beauty of the flowers covering trees. The almond is widely used in typical Moroccan recipes […]

Riad: living the Moroccan culture while sleeping!

During your trip to Morocco, the choice of the place to sleep is crucial. Besides the location and the services offered by an accomodation, it is also important to choose the type of experience you want to live. To fully understand Morocco’s culture, we raccomand staying in a riad inside the Medina. Among the most […]

The most Instagrammable places in Marrakech!

Tourism is constantly evolving, especially travellers. Before, many were interested in the main attractions, but today even more people are searching for the most photogenic places. With the advent of social media, “photo tourism” has become increasingly popular. Morocco and Marrakech are two favourite destinations for Instagramers because of their bright colours, distinctive shops and […]

Discovering Chefchaouen, the blue pearl of Morocco

Chefchaouen is a pretty mountain village located in northern Morocco. The blue and azure colour painted on the walls of the houses gives the town a magical atmosphere. Its beauty may mislead explorers who expect a town stormed by tourists: in fact, it is not yet well known as a destination. The city has preserved […]

Moroccan typical dishes: a culinary trip to Morocco

Are you looking for typical Moroccan dishes to taste while travelling? To dive into the culture of a country, you need to visit the cities, learn about the history and traditions, but above all fill your stomach! In fact, typical foods allow us to explore the culture and customs of a country. So let’s see […]

Moroccan traditional clothes: handmade fabric culture

Culture and tradition influence many aspects of daily life in Morocco. Clothing is not an exception: traditional Moroccan clothes fully represent the elegant and sumptuous soul of the country. There are several pieces of clothing belonging to Moroccan culture. From the most elegant clothes for parties to the simplest for daytime, here are some of […]

Discovering Casablanca among history, architecture and relaxation

Casablanca is a city in Western Morocco, that overlooks the Atlantic Ocean, and it has about 4 million residents. It is Morocco’s main economic, industrial, and financial centre and it has the nation’s second largest harbour. Compared to all other Moroccan cities, it has a more modern architecture while maintaining the traditional Muslim style. The […]

The Roses Festival in Kelaat M’Gouna province

In the small province of Kelaat M’Gouna, wild roses bloom every year between late April and the first week of May, painting the entire valley in pink.  The Valley of Roses is located in the pre-desert region near the Dades Valley. The world-famous festival of roses is celebrated here. Why roses in particular? Wild roses […]

When is the best time to visit Morocco?

Are you wondering when is the best time to visit Morocco? Each month has its specific charateristics: let’s see them! JANUARY AND FEBRUARY Despite being in the desert, Morocco can reach low temperatures, especially in the areas surrounding the Atlantic Mountains. January is the coldest month with the majority of precipitation and a maximum of […]

Morocco natural beauties

Do you know what Morocco’s natural beauties are? In addition to its famous cities, popular destinations for tourists from all over the world, Morocco has plenty of “natural attractions”. For travellers who love nature, it is the ideal place for a trekking and an adventure vacation. Let’s see which are the main natural attractions in […]

Bacha Coffee in Marrakech: a must-do experience for coffee lovers!

Have you ever heard about Bacha Coffee in Marrakech? The historical Bacha Coffee in Marrakech is a paradise for coffee lovers. It is a unique coffee shop located inside the Dar el Bacha, which means “house of the pasha.” In particular, the pasha was the governor in charge during the French colonial period, between 1912 […]

The oldest dye powder in the world!

What is henna? Henna is a colouring powder that is obtained by drying and grinding the leaves of Lawsonia Inermis, a small thorny shrub with pinkish-white flowers. Because of its nourishing properties, it has been used since ancient times to dye hair and make fine tattoos. Native to Middle Eastern countries, it is considered, due […]

Moroccan spices, a sensory journey of a thousand and one nights

Moroccan spices and Moroccan cuisine: a love affair that has lasted for thousands of years. They add flavor and give liveliness to the dish, as well as having several beneficial properties. You can find them in couscous, mechoui, desserts and even in drinks! There are so many of them, more than thirty, and they please […]

Kajal or Khol: make-up with ancient origins!

What is Kajal or Khol? Kajal or Khol, widely used in make-up today, has more ancient origins than you might think. Even ancient Egyptians, during the Bronze Age (XXXVI century B.C.) used it both as a cosmetic and for medical purposes. In particular, it was indicated as a protection against eye infections or to prevent […]

Fès: The imperial city of a thousand colours, scents and tastes!

Fès is the oldest Moroccan imperial city! It is situated 350 metres above sea level, at the foot of a very fertile valley. It is a holy city, considered the cultural capital of the country, and its Medina is a UNESCO-protected property. It is also home to the culture and art of Muslim North Africa […]

Berber jewellery: a centuries-old tradition of pageantry!

What is the history and symbolism associated with Berber jewellery? In Morocco, pageantry and elegance never lack; Jewelry has been present in the daily lives of Berber women and men since 5000 B.C. Among these peoples, the most famous are the Tuaregs, the “blue men of the desert.” They are particularly known for their skill […]

The Moroccan wedding: centuries-old traditions and long celebrations!

Elegant and refined dresses, bright colour sets and incessant dancing are just some of the elements that crown the traditional Moroccan wedding. What are the special features of this day? Different traditions blend together in creating a special day marked by precise steps to be followed as a sign of auspiciousness. While the Muslim tradition […]

Moroccan mint tea: the traditional drink for excellence!

Are you familiar with Moroccan mint tea? Mint tea is the national drink of Morocco and symbolizes courtesy and hospitality; it is consumed in large quantities and every person who has visited the country surely has had at least one cup.  It arrived in Morocco in the mid-19th century, when the British were looking for […]